just send it

Vol.02 No.01

Originally sent Thursday 02 January 2025

You ever get that feeling of “I’ll start tomorrow” when it comes to your business?

Maybe you’ve been thinking about sending those emails, posting on social media, or asking for reviews—but something always holds you back.

Here’s the thing: Tomorrow never comes (or dies according to James Bond).

You can wait for the perfect moment—but if you do, you’re gonna be waiting forever.

I’ve been there, and I can tell you: the perfect moment doesn’t exist.

So here’s my advice for 2025: Stop overthinking it and just take the first step.

Oh yeah, and happy new year!

This Week’s Plan:

Stop waiting for everything to be perfect. Just do it (maybe Nike is onto something).

You know the deal...

You’ve got a million ideas floating around, but something always seems to hold you back...

Maybe you’re waiting for the "perfect time" to post on social media, send that email, or ask for reviews.

Guess what?

There is no perfect time.

The perfect time is now.

Stop planning and start doing. It doesn’t have to be flawless. It just has to happen.

Why it Works:

There’s no secret formula to success—it’s about taking action.

Perfection is a myth.

Waiting around for everything to align perfectly? That’s the fastest way to get stuck.

Taking action, even if it’s messy (like a lot of my stuff), builds momentum.

And momentum? Well, momentum leads to results.

How it Works:

Let’s say you’ve been thinking about asking your customers for reviews but keep hesitating.

It feels a bit awkward, right? The thought of it just doesn’t feel smooth.

Here’s the deal: Just ask.

“Hey [name], we’d really appreciate your feedback. Click here to leave a review!”

That’s it. Easy. Don’t overthink it.

And if you want it to be even easier, I'll make you a free QuickReview code so your customers can scan and be taken straight to your review link. It’s the no-hassle way to collect reviews in seconds.

The Action:

Here’s what you can do today:

  1. Post something on social media—It doesn’t have to be perfect. Just share something helpful or real and hit publish.

  2. Send that email or text—Stop wondering about the wording. Just ask for the review, share a tip, or send out an offer.

  3. Get your free QuickReview card—Make it dead simple for your customers to leave reviews, and watch them roll in.

The key? Action.

Forget perfect—just send it.

Why This Matters:

You don’t need everything to line up perfectly.

It’s the small, consistent actions that add up and lead to big results.

Take the first step, and let the rest follow.

Talk soon,
Taylor "Just Send It" Coffin

P.S. Don't forget to grab your free QuickReview code. I'll send you a digital copy as well as a physical QR card in the mail. Just fill out this quick form and I'll get started on it for you.

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