My website sucked. My marketing was worse. But my phone still rang.

Back when I ran my mobile car audio business, I was far from a marketing expert.

In fact, I knew less about marketing than you do. (Because you read BizBoost Weekly 😉).

I didn’t run ads. I didn’t post on social media.

All I had was:

• A Google Business Profile I barely touched

• A few solid reviews (not nearly enough)

• A crappy website that looked like it was built in 2007

And yet…

My phone still rang. Pretty much every day. Which isn’t bad for a part time gig I did a couple times a month.

But people still found me. They booked jobs. They paid me.

Once I learned how actual marketing works and started my marketing business, I started thinking…

What if I had actually done things the right way with my car audio business?

• If I dialed in my Google Business Profile so it wasn’t just… there.

• If I made it easy for every happy customer to leave a review instead of merely asking them in hopes they’d remember to leave one.

• If I built a website that actually converted visitors instead of one that just existed.

I probably would have been too busy to even answer the phone.

I probably could’ve done so much business I could’ve made car audio my full time gig (I think about this a good bit actually, now that I know what I know about growing a business).

Thinking back on this, it hit me…

Most businesses don’t need more leads.

They need to stop losing the leads they’re already getting.

Because here’s the truth:

A Google Business Profile that’s properly set up means more people find you.

A steady flow of 5-star reviews means people trust you instantly. This also helps Google show you to more people. It’s a HUGE part of the Google algorithm

A website that actually converts means people don’t hesitate—they take action.

Miss just one of these? Your business is basically playing hide-and-seek…

but you don’t know you’re hiding.

And most businesses?

They leave at least one (or all) of these broken.

This week, I’ll show you why this matters so much—and how to fix it.

More on that tomorrow.

– Taylor

P.S. Do me a favor—Google your own business.

Read your reviews. Compare yourself against competitors. Read the business description. Click your website link.

Be honest… does it make you want to call yourself over your competitors? If not, we’ve got work to do.