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- The easiest way to boost your reputation and attract more customers.
The easiest way to boost your reputation and attract more customers.
Vol.01 No.02
Originally sent Thursday 05 December 2024
I’ve got something good for you today—a simple tip to boost your business’s credibility and attract more customers.
Best part? It’s something you can implement in under 30 minutes.
But first, a quick reminder of what this newsletter is all about:
"One small action per week, one giant leap for your business."
Each Thursday morning, I’ll send you a value-packed, 4-part email that includes:
The Plan: One simple tip you can implement immediately.
Why it Works: Proof and stats of just how powerful the plan is.
How it Works: A relatable example to show the plan in action.
The Action: Clear steps to help you implement and start seeing results.
Now, let’s jump right in…
This Week’s Plan:
Take control of your online reputation by asking your best customers for reviews this week.
Why it Works:
Businesses with 4+ star reviews attract 12x more customers than businesses with lower ratings. (Source: BrightLocal)
Businesses with 50+ reviews generate 54% more revenue than those with fewer reviews. (Source: Womply)
Reviews not only build trust but also help your business rank higher in local searches.
How it Works:
Let’s say you’re choosing between two local coffee shops on Google:
The first shop has a 4.8-star rating with 152 reviews filled with glowing comments about its cozy atmosphere and friendly baristas.
The second shop? A 3.9-star rating with 18 reviews, most of which are lukewarm.
Which one are you more likely to visit? The first, right?
Your potential customers feel the same way when choosing between you and your competitors. A high star rating and a healthy review count create trust and confidence, making you the obvious choice.
And the best part? Getting those reviews is easier than you think—all you have to do is ask.
The Action:
Here’s your step-by-step plan for the week:
Make a List: Identify your happiest customers (recent or long-time). Think of the ones who’ve complimented your work or returned multiple times.
Ask for Reviews: Send them a simple text or email (copy and paste this if you want):
Subject Line: Quick favor?
Body:
Hi [First Name],
Thanks so much for being a valued customer! Could you share your experience with a quick Google review? It would mean a lot to us.
Here’s the link: [Insert your review link]
Best,
[Your Name]
Follow Up: Gently remind them after a few days if they haven’t left a review.
Why This Matters:
Reviews are often the first thing new customers see when deciding whether to trust your business. A steady stream of positive reviews builds credibility, boosts your visibility, and makes your business stand out.
Take 30 minutes this week to ask for reviews—it’s one of the highest-ROI activities you can do for your business.
Talk soon,
Taylor "BizBoost Weekly" Coffin
P.S. Want to automate review requests every time you get a new customer? Reply and let me know—I’ll share the secret sauce!
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